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MMAC

“Mixed Martial Arts Championship”


Live Production    |    Sports Packaging
Client MMAC
Location Washington, DC
Venue DC Armory
Year 2016

Services Provided


The Mixed Martial Arts Championship marked the first MMA event to ever take place in Washington, DC. There was considerable controversy surrounding MMA at the time of the event and Broadcast Management Group helped to get MMA sanctioned in Washington, DC before the live production could even take place. Once proper permissions were procured, Broadcast Management Group took charge of all aspects of the live event management and video production. This included booking the venue, securing the video production crews, and coordinating travel and lodging for the fighters. Broadcast Management Group also provided marketing activities for the event, including advertising, promotion, and creating an effective fan experience. Broadcast Management Group was able to leverage content from the 2-hour live production to develop additional content, including a condensed 1-hour version of the program and behind-the-scenes footage and interviews with the fighters.
Deliverables
  • Full pre-production, site surveys, broadcast consulting and logistics, including working to get MMA sanctioned in the District of Columbia
  • Full marketing for the event, including creating the fan experience
  • Securing of a venue and designed all sets
  • Securing of the on-air talent and all video production staff
  • Procurement of all technical video production equipment
  • Production of live and post-show content
  • Negotiation of network distribution deals
  • Creation of the original music, show graphics, post production and network distribution agreements
Project Overview

Broadcast Management Group was contracted to provide live production support, production staffing, and event management for the Mixed Martial Arts Championship, an MMA event hosted at the Armory in Washington, DC. The Mixed Martial Arts Championship marked the first MMA event to ever take place in Washington, DC. There was considerable controversy surrounding MMA at the time of the event and Broadcast Management Group helped to get MMA sanctioned in Washington, DC before the live production could even take place.

Once proper permissions were procured, Broadcast Management Group took charge of all aspects of the live event management and video production. This included booking the venue, securing the video production crews, and coordinating travel and lodging for the fighters. Broadcast Management Group also provided marketing activities for the event, including advertising, promotion, and creating an effective fan experience.

Broadcast Management Group was able to leverage content from the 2-hour live production to develop additional content, including a condensed 1-hour version of the program and behind-the-scenes footage and interviews with the fighters. All content was duplicated and distributed via DVD.

All production crew for the Mixed Martial Arts Championship were booked locally in DC with Broadcast Management Group’s CEO filling the role of Executive in Charge of Production. Broadcast Management Group procured a production truck to capture the live event.

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