Executive Summary
Immersive Strategies contracted our live production and creative services teams to provide technical execution and support for a virtual fundraising gala for their client. Broadcast Management Group was responsible for developing a run-of-show, designing a graphics treatment, executing remote and in-person content capturing, and editing the full program.
Our live production team captured interview segments at a studio facility in Brooklyn using two cameras. All content was captured locally and transmitted via Zoom to remote producers who monitored and directed the program in real-time. Additional segments were captured via Skype
using BMG’s REMI broadcast hub.
Once BMG captured the interview content, our creative team edited six video packages using a mix of new footage, b-roll, and existing assets. Completed packages were featured as part of the 60-minute virtual gala. BMG’s creative team also designed the program’s full graphics treatment, including the show open, bug, transitions, lower thirds, and full-screen slates.
The final program was played out live to the organization’s YouTube page and embedded onto the virtual gala microsite.
Deliverables
- Capture multi-camera in-studio interviews
- Capture remote interview sessions via Skype
- Shoot and capture b-roll content in and around NYC
- Design and build a custom broadcast graphics package
- Develop a run-of-show for the event
- Edit 6 packages using existing footage and newly captured content
- Construct and edit a 60-minute program using pre-recorded interview sessions, remote content capture sessions, and pre-produced packages
- Execute a live play-out of the completed event
- Provide the REMI infrastructure needed to capture content remotely
- Provide all technical personnel necessary to support the event
- Provide creative personnel to support the event, including an EP, AP, editor, and graphic designer
